Salesforce for Marketing & Partner Operations

Prove Which Campaigns
and Partners Actually Drive Revenue

Marketing, sales, and partner data living in separate tools makes attribution a guessing game. We connect Salesforce across campaigns, partners, and pipeline so spend can finally be tied to revenue.

Email us instead

From Scattered Systems to One Source of Truth

Today

Marketing, sales, and partner data siloed across separate tools

Today

No credible way to tie campaign or partner spend to closed revenue

After

Campaign, partner, and pipeline data connected in one Salesforce org

After

Multi-touch attribution reporting tied to real opportunities

Problems Specific to Marketing

Problem

Fragmented, siloed data makes it nearly impossible to tie campaign or partner activity to revenue.

Outcome

Campaign and partner touchpoints tracked against opportunities give you real multi-touch attribution, not a guess.

Problem

Marketing, Sales, and CS each run separate tools with mismatched data and dropped handoffs.

Outcome

Connected data across clouds means a lead's full journey is visible to every team that touches it.

Problem

Without credible attribution, marketing and partner spend looks like a cost center instead of a revenue driver.

Outcome

Reporting tied to closed revenue gives marketing and partner teams a defensible case for budget.

Problem

Partner onboarding, training, and asset management handled manually over email.

Outcome

A self-service Experience Cloud portal cuts onboarding time and gives partners what they need without back-and-forth.

Problem

Duplicated agency or vendor work and lost prospects during handoffs between marketing and sales.

Outcome

Shared visibility into campaign and lead status removes the guesswork at every handoff point.

Results We Scope Engagements Around

Multi-touch
attribution reporting tied to real closed-won opportunities
One pipeline view
across Marketing Cloud, Sales Cloud, and partner activity
Self-service portal
partner onboarding and deal registration via Experience Cloud

Want proof from a real engagement?

See verified outcomes from clients across industries in our case studies.

Common Questions From Marketing Teams

Can Salesforce show which campaigns and partners actually drive revenue?

Yes — once campaign and partner activity is tied to opportunities in Salesforce, multi-touch attribution reporting shows which touchpoints actually influenced closed revenue instead of just first- or last-touch guesses.

How does PRM or Experience Cloud help us onboard and manage partners more efficiently?

Experience Cloud gives partners a self-service portal for deal registration, asset access, and training instead of email threads, while you keep full visibility into partner pipeline and performance from the same Salesforce org.

Can you integrate Marketing Cloud with our existing Sales Cloud or CS data to eliminate silos?

Yes — we integrate Marketing, Sales, and CS data so campaign, pipeline, and customer-success activity live in one connected view instead of three separate tools with mismatched data.

Have you worked with companies running partner or channel programs like ours?

We've worked with B2B teams running both direct and partner-led motions. Every partner program structure is different, so we start by mapping how deals and attribution actually flow through your org today.

How long does it take to stand up reliable attribution reporting after implementation?

It depends on how much historical campaign and partner data needs to be cleaned and connected, but most teams see usable attribution reporting once core campaign-to-opportunity tracking is in place — usually the first phase of the engagement.

Let's Talk About Your Marketing Org

Book time with an architect and we'll walk through the problems above against your actual Salesforce setup — no generic pitch.

Or email hello@radix2.tech